January was a busy month here at UE with four websites launching in recent weeks. All of these sites have been built in the Adobe Business Catalyst CMS and using the combined skills of our web design and SEO teams.
The first two sites to go live were Classic England and Classic Scotland. These two sites are part of the Leisure Creations group who specialise in providing customised tours throughout the UK and Ireland. As well as incorporating all the usual tourist sites, their personalised tours also include author themed tours, gardens, whiskey tours and. The site makes use of the customisable web apps feature in Business Catalyst which will allow Leisure Creations to easily update details of their tours.
We have also launched a website for UKCPI, the leading association for the UK cleaning industry. We are looking forward to working with UKCPI on an ongoing basis, helping them with the content strategy for the website throughout the year.
Last week saw the launch of a new e-commerce site for Beaumont Forest, a large timber merchants with branches in High Wycombe, Ascot and Hertfordshire. This new site also allows their customers to obtain a quote for their timber products, as well as buying them outright.
All of our clients are really pleased with how their new websites haves turned out but we would love to know what you think!
I thought I would use my first UE blog post to mention the exciting updates both short and longer term for our agency’s main weapon of choice Adobe Business Catalyst.
Since becoming a partner a couple of years ago, the feedback from our customers on the Business Catalyst system has been fantastic with main clients feeding back that it is an a VERY easy to use system that offers a great deal of functionality. Our website designers have also hugely enjoyed using a well supported and fully featured Content Management System which means we can now offer our customers more functionality than ever with modules such as Blog, E-Commerce, Text editing, Photo Galleries, Form Builder, integrated CRM (the list goes on).
Being an Adobe product, Business Catalyst is now getting some serious investment and development and so there are some exciting times coming up for us with what we will be able to offer our customers, and indeed with what our customers will be able to achieve with the system.
One of the first things that Adobe are looking to do (that customers will notice) is to release Version 3, which is a big change in terms of the User Interface that appears when you login . As a partner we are able to use this interface right now as it is in ‘Alpha’ release, so i thought i would give some sneak previews of the new sleek looking interface:
Business Catalyst V3 - Client Dashboard
Business Catalyst V3 - Now in Alpha Testing
Business Catalyst V3 - Quick access to workflow items
Just to allay any fears, the new version of the interface will run alongside the old interface for a long time and our clients will be able to switch between both versions until they feel comfortable. We can of course offer training and advice on the new interface so please contact us if you have any questions or need any help.
Having used the new interface I must say it is really clean, slick looking and easy to use. It is great to see BC moving forwards so rapidly and from the recent Adobe webinars I have been watching, this is just the start of a 2-3 year plan to make and keep Business Catalyst ahead of the competition. For us it really helps justify the investment into Business Catalyst for ourselves and our customers, and we cant wait for some of the new features to be released so that we can offer even more powerful features to our clients.
Some recently released features that are available right now
As I mentioned, Adobe have been busy adding (very quietly) some great new features to BC over the last few months, so I though I would also mention some of the latest released features that some of our newer clients are already using on their sites, but that could be useful on some of our existing client websites:
1) Social Media comments:
Visitors to your website can now comment on blog posts or e-commerce products by logging in through Facebook or Twitter (an example here on Witney TV)
Website visitors can now leave comments/feedback on news/blog items or e-commerce products via Social Media such as Facebook or Twitter
2) Blog Profiles - When posting Blog or News articles, you can now publish a profile with your post (screenshot below)
3) E-commerce - Some really handy new e-commerce features have the ability to change the ‘status’ of an order and then send an automated email if (as an example) the order has been dispatched. Also customisable packing slips and package labels are now available (print one or multiple at a time)
If you have any questions about Business Catalyst features please drop us a line and we will be more than happy to help.
Look forward to speaking soon