Monthly Archives: November 2011

Summary of our Oxford Rugby Club Networking Event

Oxford Rugby Club Networking event at Urban ElementThe Oxford Rugby Club Networking event was held at our offices in Witney on November 15th.

This networking seminar focused on online marketing, with a presentation from Jon Ellard entitled “A Strategic Approach to Web Design & Online Marketing”.  This highlighted the importance of getting all aspects of your online presence right and having a consistent message across all of your online platforms.

While Jon was presenting this, our Creative Director Malcolm and our Online Marketing Specialist Nikki were busy preparing website reviews for two willing volunteers, Holt Hotel and Bertram Rota. These website reviews analysed the design of the websites, their social media presence and the technical setup on the site. All of these factors are likely to be affecting their positions in the search results, as well as the conversion rates of customers once they are on their websites. These reviews are available from Urban Element for £149+VAT. If you are interested in one of these or would like more information, please contact us.

We have had some really great feedback from delegates at the event via Twitter, as well as some really positive email comments. One such example of this is the feedback that we received from Carl Evans at St James’s Place Wealth Management who commented:

 Thanks for the seminar yesterday, I got some clear messages, notably Social Media is here to stay!  Interesting how you talk about the website and social media being integral to marketing strategies.

Carl enjoyed the event so much that he will also be attending our WitneyTV launch on November 25th.

The presentation was followed by a networking lunch where all delegates got the chance to ask questions to our online marketing and web design specialists. In particular, they all seemed to be really fired up about the use of social media following the presentation by Jon and the inclusion of this in the website reviews.

You can also see a video testimonial from one of the attendees here.


WitneyTV Launch Event

A while back, we told you about the redesign we had done for the local community website, WitneyTV and we promised you that the second phase of this would be really exciting.

Well the wait is finally over as we can officially reveal that next Friday 25th November, there will be a star studded event to mark the launch of the full site.

The event is to be held at our offices in Witney and will begin at 11am. This will be an open session where local businesses can turn up to register their company for FREE with the WitneyTV business directory (if they haven’t done so already) as well as put any of their burning questions to our web design, online marketing and development experts.

From 1pm, canapés will be provided with a chance to meet a number of local businesses, before the big switch on of the new website by a very special guest.

Refreshments on the day will be provided by local drinks companies Samuelsons and Wychwood Brewery who will be supplying old fashioned lemonade and Hobgoblin beer.

The day will also feature appearances from a few other familiar faces so it really is an event not to be missed!

If you are interested in attending, please contact Urban Element on 01993 776 999 as only registered guests will be able to attend the event.


More Details on our Strategic Approach to Web Design and Online Marketing Seminar

Following on from my recent post, Seminar: A Strategic Approach to Web Design and Online Marketing, we can now update you with more details about the day.

As we continue to prepare for the Oxford Rugby Club networking event here at our offices in Witney on November 15th, the agenda for the day has now been confirmed as follows:

12:00   Welcome and drinks
12:15    Seminar
13:30   Buffet Lunch and Networking Opportunity
14:00   Website Surgery

The seminar will be a mixture of online strategy tips and practical sessions, with members of the audience sharing their online experiences. During this session, we will also carry out health checks for websites of two willing attendees.

Following lunch, sponsors of Oxford Rugby Club will be given the opportunity to ask our graphic design, development and online marketing experts any questions they may have in our free website surgery.

All of those attending the event will be eligible for a 50% discount on our Website and Online Marketing health check (usually priced at £149+VAT). This review is carried out by our website design and online marketing experts and features a critique of your website design, code, onsite optimisation and social media presence.

There will also be a competition on the day for one lucky winner to win a year’s free access to our enhanced Analytics software (worth over £300), benefits of which include:

  • See how easily search engines are reading your website
  • See how your website ranks compared to your competitors
  • Identify what keywords are bringing you traffic and which pages are the most popular
  • See who is linking to your website
  • Identify technical and onsite areas where your site needs improving

If you haven’t registered for this event yet, please contact Lisa at Abbotts Advertising. We look forward to seeing you on November 15th!


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